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Sunfeast Yippee is ITCβs instant noodles brand popular among families.

This variant features longer noodle strands. Designed to remain non-sticky after cooking. Masala flavour tailored for Indian taste. Commonly consumed by families. Highly processed packaged food.

Yippee Classic Masala noodles are known for non-sticky texture. Contain wheat noodles with Indian masala seasoning. Popular among families and children. Prepared as a quick meal. Highly processed food.

Magic Masala offers stronger spice profile. Designed for Indian taste preferences. Consumed as snack or light meal. High sodium content. Processed convenience food.